Greetings, my name is Dreznik Xerakof and I am an accomplished writer by passion and profession. My unique skill set of both copy and art, allows me to create concepts that are highly comprehensive and achieve better integration of the entire team’s efforts, towards a coherent and effective creative output.


My work covers industries such as Automobile, Fashion, Healthcare, Hospitality, Information Technology, Jewellery, Retail, Real Estate, Travel, and others. I work across a variety of media such as Digital, UX, Social, Video, Print, OOH and Radio.


I am a native English speaker who always stays up to date with changes in the industry through, personal research, extensive networking, and professional development. Aside from being a copywriter, I am a poet, amateur bassist, digital artist, PC gamer and tech enthusiast. YouTube Ad

Concept, art direction and script for a Waith YouTube ad.

What is the big deal with HRM?

A blog analysing and educating companies about using a HRM solution

Waith Website

Website Content for

U2 Concert Transport Invite

Creative Direction and copywriting for U2 Concert Transportation Invite

Chinese New Year Email

An email celebrating Chinese/Lunar New Year

Boarding Point Newsletter

Newsletter for Bus Operators

Wedding Season Email

A simple yet highly effective email that resulted in a 10% open rate!

rPool App

UX Writing for rPool App